EP. 223: How Philofunds is Transforming Philanthropy

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/ Luzy King

Luzy King is an award-winning Latina Wealth Coach. She became a first-gen investor after learning about investing and wealth building by accident through her MBA program in 2019. During the same year, Luzy was denied access to financial advice because she didn’t have $100K to start investing, and she made a commitment to learn things on her own and become the first one in her family to start investing. Now, she is passionate about teaching women of color all of the strategies she wishes someone would have taught her in school. Luzy is a certified trauma-informed Financial & Business Coach, contributing author, and Community Leader. Luzy is on a mission to destigmatize the idea of wanting more money, more money, and more options. She is ready to teach women of color how to build a legacy through stock market investing and entrepreneurship.

Can building wealth and giving back go hand in hand? In this article, we’ll explore what is PhiloFund and how it brings these two goals together.

For many first-generation Latinas, wealth has traditionally been viewed as something deeply personal—earning more money, paying off debt, buying a home, or investing for retirement. But what if wealth also meant having the freedom to support causes that reflect your values?

In this episode of the Say Hola Wealth Podcast, Luzy King sits down with Dr. Andrea Ortega, founder of PhiloFund, nonprofit strategist, and Latina tech entrepreneur, for a powerful conversation about philanthropy, entrepreneurship, community wealth, and why giving should become part of your financial strategy.

Andrea has dedicated her career to supporting grassroots nonprofits across the United States, particularly organizations led by Latino, immigrant, and BIPOC communities. Through her years of consulting, she noticed a recurring challenge: incredible nonprofits struggle to connect with donors, while many people who genuinely want to give simply don’t know where to start.

That challenge inspired PhiloFund, a platform designed to make charitable giving more intentional, accessible, and impactful.

This episode explores how technology can bridge the gap between generosity and community impact while also sharing Andrea’s personal journey of becoming a Latina founder in the tech industry.

Meet Dr. Andrea Ortega

Dr. Andrea Ortega holds a Ph.D. in Public Affairs and has spent her professional career helping nonprofit organizations strengthen their operations and increase their impact.

As a first-generation immigrant who moved to Miami from Colombia at a young age, Andrea experienced firsthand the importance of community. Her early experiences volunteering with organizations serving families back home shaped her lifelong passion for nonprofit work.

After working in nonprofit consulting and technology, Andrea realized that while there were countless donation platforms available, very few actually helped donors discover organizations that aligned with their personal values.

Rather than building another fundraising website, she decided to build a solution.

That solution became PhiloFund.

What Is PhiloFund?

PhiloFund is a technology platform that helps donors discover nonprofits based on their interests, values, and charitable goals.

Instead of endlessly searching online for organizations to support, users can identify causes they care about and receive personalized nonprofit recommendations.

Whether someone wants to support education, cancer research, immigrant communities, disaster relief, environmental causes, or organizations serving single mothers, PhiloFund makes finding the right nonprofit significantly easier.

The platform also helps donors organize their annual giving by allowing them to:

  • Create a personalized giving strategy
  • Schedule recurring donations
  • Discover new nonprofit organizations
  • Track charitable contributions throughout the year
  • Store donation records and receipts
  • Diversify charitable giving across multiple causes

Andrea describes PhiloFund as a platform that empowers both donors and nonprofits by creating meaningful, long-term relationships instead of one-time transactions.

Why We Need Better Technology for Charitable Giving

Most people don’t lack generosity.

They lack information.

Thousands of nonprofits are doing incredible work every day, yet many smaller organizations never receive the visibility they deserve because they don’t have large marketing budgets or dedicated fundraising teams.

Grassroots organizations often depend on referrals and word-of-mouth to reach new supporters.

PhiloFund changes that.

By matching donors with organizations based on shared values, the platform removes many of the barriers that prevent people from giving.

This creates more opportunities for small nonprofits while helping donors feel confident that their contributions are making a meaningful impact.

Why Recurring Donations Matter

One of the biggest takeaways from this conversation is the importance of sustainable giving.

Many donors make one-time contributions during emergencies or the holiday season.

While those gifts are appreciated, nonprofits also need consistent revenue to plan ahead.

Recurring donations allow organizations to:

  • Hire staff with confidence
  • Expand community programs
  • Improve long-term planning
  • Continue serving families during uncertain economic times
  • Reduce dependence on unpredictable grant funding

Andrea explains that predictable donations give nonprofit leaders greater stability, allowing them to focus less on fundraising and more on serving their communities.

Entrepreneurship as a First-Generation Latina

Building a startup is difficult.

Building one as a woman of color comes with additional challenges.

Andrea shares her honest journey through entrepreneurship, including losing a co-founder, navigating fundraising, attending New York Tech Week, joining startup accelerators, and learning the language of venture capital from the ground up.

Like many first-generation entrepreneurs, she wasn’t raised around conversations about startup funding, SAFE notes, or venture capital.

She had to teach herself.

Her willingness to learn became one of her greatest strengths.

Rather than allowing imposter syndrome to stop her, Andrea invested in coaching, mentorship, accelerators, and therapy to continue growing as a founder.

Her story serves as an important reminder that successful entrepreneurs aren’t born knowing everything.

They become experts because they’re willing to learn.

Therapy, Confidence, and Leadership

One of the most refreshing parts of this episode is Andrea’s openness about therapy.

She shares how working with a therapist helped her overcome self-doubt and become more confident while building her company.

As women—especially first-generation Latinas—we often feel pressure to carry our families, our communities, and our identities into every room we enter.

That responsibility can feel overwhelming.

Andrea explains that confidence didn’t appear overnight.

It was built through consistent personal work, embracing discomfort, and accepting that growth often requires doing difficult things before feeling ready.

Her message is simple:

You don’t have to stop feeling scared before pursuing your dreams.

You simply have to keep moving forward.

Why Supporting Latina-Owned Businesses Matters

Throughout the episode, Luzy reminds listeners that every dollar we spend is a vote for the kind of future we want to create.

When we intentionally support Latina entrepreneurs, small businesses, nonprofits, and community organizations, we help circulate wealth within our own communities.

Supporting businesses like PhiloFund isn’t charity.

It’s community investing.

Whether you’re purchasing from a local baker, hiring a Latina consultant, or becoming an early customer of a startup, your dollars help create opportunities for future generations.

Economic empowerment starts with intentional spending.

Redefining Wealth Beyond Money

At Say Hola Wealth, one of our favorite questions to ask every guest is:

What does wealth mean to you?

Andrea’s answer beautifully reflects the heart of this conversation.

For her, wealth isn’t simply having more money.

Wealth means having choices.

It means:

  • Spending time with your family.
  • Supporting organizations that reflect your values.
  • Living according to your purpose.
  • Protecting your health.
  • Creating opportunities for future generations.
  • Having the freedom to decide how your money creates impact.

That definition reminds us that true financial freedom extends beyond our bank accounts.

It includes how we use our resources to improve the lives of others.

Key Takeaways From This Episode

  • PhiloFund helps donors discover nonprofits based on their values and charitable goals.
  • Giving should become part of your long-term wealth strategy.
  • Recurring donations provide nonprofits with greater financial stability.
  • Latina founders are building innovative technology companies that deserve community support.
  • Therapy can be an important leadership tool for entrepreneurs.
  • Financial freedom includes having the ability to invest in causes you care about.
  • Supporting women-owned businesses strengthens our communities.
  • Wealth is measured not only by what you accumulate, but also by the impact you create.

Frequently Asked Questions

What is PhiloFund?

PhiloFund is a charitable giving platform that helps donors find nonprofit organizations aligned with their personal values, interests, and giving goals, and organize donations throughout the year.

Who founded PhiloFund?

PhiloFund was founded by Dr. Andrea Ortega, a nonprofit consultant, public affairs scholar, and Latina entrepreneur committed to making philanthropy more accessible and community-centered.

How does PhiloFund work?

The platform matches donors with nonprofit organizations based on causes they care about, allows users to schedule recurring donations, track giving history, and manage charitable contributions in one place.

Who can use PhiloFund?

Anyone interested in charitable giving can use PhiloFund—from first-time donors making small contributions to experienced philanthropists creating annual giving plans.

Why should charitable giving be part of a financial plan?

Including philanthropy in your financial strategy helps align your money with your personal values while creating long-term impact for organizations serving your community.

Why are recurring donations important?

Recurring donations provide nonprofits with stable, predictable income, allowing them to plan programs, hire staff, and better serve the communities they support.

Resources Mentioned

  • PhiloFund
  • Palante Nonprofits
  • Stripe
  • Building Our Tech Accelerator
  • La Familia Foundation
  • Say Hola Wealth
  • Cash Libre Newsletter

Connect with Dr. Andrea Ortega

Website: https://www.philofund.com/

Palante Nonprofits: https://palantenonprofits.com

Instagram: @drnonprofit

Listen to the Full Episode

If you’ve ever wanted your financial freedom to create a greater impact, this episode will inspire you to think differently about wealth.

Building wealth isn’t only about growing your investment portfolio.

It’s about building the freedom to invest in the people, organizations, and communities that matter most.

Listen to the full episode of the Say Hola Wealth Podcast and discover how intentional generosity can become one of the most meaningful parts of your wealth-building journey.

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EP. 226: The Myth of Ethical Investing (And Why It Keeps So Many Latinas From Building Wealth)

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EP. 225: How This Latina Became the CFO of Her Household—and Why Every Woman Should Too

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CEO and Founder

What sets Luzy Apart

She is an exceptional, sought-after speaker whose passion for financial empowerment resonates powerfully with her audience. Her presentations left a lasting impact on the community, with attendees describing it as engaging, empowering, and providing clear actionable steps.

 

What sets Luzy apart is her ability to demystify complex financial concepts, making them easy to understand and incredibly engaging. Attendees have expressed gratitude for her tailored content that addresses their unique identities, creating a relatable and inclusive learning environment.

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Let’s Build Wealth Juntxs,

Luzy King