How We Started.
I am so happy to see you here!
Say Hola Wealth WAS CREATED BY LUZY KING, MBA , CFPI
I learned about investing and building wealth by accident
After struggling to find the work-life balance as a new mom, a newlywed, and constantly being told the company couldn’t pay me more than the industry average of 3%, I decided to leave a top executive career.
As a first gen professional, I was always conditioned to work hard to get ahead, and while pregnant with my second daughter, I decided to return to school to earn my MBA.
While taking a finance class, I learned about investing and the magic of compound growth.
My mind was blown, but not in a good way!
I started questioning why the fundamentals of money principles were not taught to me in school.
I wanted answers, so I dived into learning more about personal finance. I read dozens of finance books and articles and consumed hours of podcasts to uncover the “wealth secrets.”
Then, in 2019, when the pandemic hit and I witnessed how many Latinas and WOC were losing their jobs because of a global pandemic and didn’t have an emergency fund, I knew I needed to do something. So I started volunteering my time in my community to teach others the building blocks of personal finance in my former high school, and to my surprise, some of the teachers started asking me for help.
I also co-hosted financial literacy circles, and it was then that I realized that financial illiteracy is a nationwide problem!
But wait, there is more…
After my household paid student loan debt and started seeking financial advice to start my wealth-building journey, I got denied. I was told I needed to have $100K to begin investing and also told by a financial planner that “they don’t seek people like us, as customers.”
SAY HOLA WEALTH IS DEDICATED TO HELPING OTHER MUJERES BUILD WEALTH AND STOP THE CONDITIONING TO ALWAYS HAVING TO WORK HARD FOR THEIR MONEY.
As of August 2022, Luzy has helped hundreds of women learn about investing for retirement and online business through one-on-one private coaching, speaking engagements, and master classes.
In addition, twice per month, I volunteer my time to teach underserved communities about the importance of financial literacy through my signature workshops.
I AM SO HAPPY YOU’RE HERE.
Investing in yourself is not taught in a Latinx(e) household. Mujeres are constantly taught to keep money matters private, cayadita te vez mas bonita. Mujeres have the belief that they have to seek all answers alone. Mujeres have the impression that working until 65 years old is normal.
I am here to teach out the opposite! I will support you on your journey to create a life beyond your ancestors’ wildest dreams, be unapologetically ambitious, and live your purpose.